Your trusted partner

Leader company in the veterinary sector, acting in the Portuguese different specialized channels as Veterinary Medical Centers and PetShops.

Distinguished by the specialized counseling of Veterinarians and other specialized trained professionals.

One history with over 40 years

1979 - Start of activity
1979 - Start of activity

1979

First Facilities
First Facilities

1985

Beginning in the Pet business
Beginning in the Pet business

2004

Official Representation of Mark & Chappel
Official Representation of Mark & Chappel

2007

SME LEADER
SME LEADER

2009

Second facilities. Representation of Affinity Petcare
Second facilities. Representation of Affinity Petcare

2010

Representation of IDVET
Representation of IDVET

2011

Creation of WEPHARM + SME Excellency
Creation of WEPHARM + SME Excellency

2014

Representation of Tolsa (Sanicat/Sanilove)
Representation of Tolsa (Sanicat/Sanilove)

2015

Launch of the CRM myPROVET
Launch of the CRM myPROVET

2016

Representation of KONG
Representation of KONG

2017

Third facilities
Third facilities

2018

Representação KONG TRAVEL
Representação KONG TRAVEL

2020

Our group


   over 4600 clients


   over 70 members


   2 group brands


   6 exclusive brands



The constant counseling and check-up and the proximity relationship with each client demonstrates the strategy and sustains the position and differentiation in the operating market.


Our values


  Trust


  Proficiency


  Transparency


   Innovation



The values are essential for Propecuária's strategy, prominently in innovation, continuous improvement of services and in the trust partnership between clients and providers.


The Propecuária Group

Propecuária, founded in 1979, expanded the group in 2014 with the creation of WePharm - Animal Welfare. Both brands aim to satisfy clients needs through services, products and excellence teams.

Our Evolution (million euros)


Our Sales Force



12 

Commercial representatives


Veterinarians


Veterinary Medical Center commercial representatives


Pet Shop 

commercial representatives

Veterinary Medical Centers
  1. Lisbon
  2. Porto, Coastal Center and Viseu
  3. South Bank of Tejo, Alentejo Coast and Azores
  4. Beja and Algarve
  5. Braga, Viana, Vila real, Bragança, Interior Center and Madeira
  6. West Zone, South Bank of Tejo, Ribatejo and North Alentejo
  7. Great Lisbon, West Coast
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Specialized stores - Pet Shops 
  1. Viana, Braga, Porto, Vila Real and Bragança
  2. Aveiro, Viseu, Guarda, Coimbra, Leiria, Castelo Branco and Portalegre
  3. Santarém, Évora, Beja and Alentejano Coast
  4. Lisbon, Setúbal, Cascais and Sintra
  5. Madeira
  6. Azores
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"Contribute to the improvement and development of services in the veterinary area"

Certified Quality


“Contribute to the improvement and development of services in the veterinary area”.


Certified by the Quality System according to the norm NP EN ISSO 9001:2015. Quality assurance of the services provided. Improve the satisfaction of customer expectations through the efficacy of the implemented Quality Management System, often creating quality inquiries for client satisfaction evaluation.